When Johnson Cheng and Shab Rajabzadeh came together to form Cornerstone Marketing Realty, they had a vision to disrupt the real estate marketing and sales status quo in Toronto and the GTA. The vision has become reality.

With an emphasis on high-density and master-planned developments, Cornerstone uses a holistic, hands-on approach to tailor bold marketing campaigns and progressive sales programs.

While we do things differently, the ultimate aim is to maximize sales revenue, generate substantial sales velocity and absorption, and build developer confidence. We pioneered forensic marketing — mining for details and extracting value from what lies below the surface — which plays a major role in hitting those targets. After each success, we are inspired to reinvent the process, to see where creativity may take us and our clients.

Over $7 Billion

In new development sales revenue in a mere 6 years

15,000 Homes

Sold to date

GTA Record Holder

We have set pricing benchmarks in various Toronto and GTA markets

Award-Winning Team

Winner of the BILD Award for Best Salesperson or Team and Best Salesperson or Team, Mid/High-Rise for two consecutive years


Life is Not Static.
Neither are We.

Repetition and duplication are our greatest rivals. We are motivated to find opportunities within challenges. We choose to disrupt norms and reshape expectations. We marry insight with foresight to compose inventive solutions. And when we embark on these marketing and sales journeys, the objective is always to deliver unparalleled results for developers, communities, and the industry as a whole.


An Affinity For Key Performance Indicators.

KPIs are our engine, our compass, and our mirror. When we plan, create, celebrate, re-evaluate, we are thinking about numbers. We believe that to achieve great things you need clear goals and metrics. We also believe that the right way to gain someone’s trust is to prove you are trustworthy — and when we walk into a meeting, we bring the figures to substantiate our claims. With KPIs, we can precisely understand and demonstrate our value by measuring our performance on strategic objectives. KPIs are clever, mighty tools that give intention to action, clarity to direction, and integrity to identity. We have crafted a simple, yet effective assessment method that reveals our power and potential, and, most importantly, judges our success against our competition. KPIs lead to sharp decisions and honest promises. With numbers, we can show you who we are. Please, ask us.


Here to Lead. Not Follow.

Sugar Wharf
Canada’s Best-Selling New Condominium

2019 Altus Group

Sugar Wharf
Best Sales Team Mid/High Rise

2019 BILD Award

Harbour Plaza Residences
Best New Built Community

2018 BILD Award

People's Choice Award

2018 BILD Award

Best Sales Team Mid/High Rise

2018 BILD Award

Fastest and Largest Multi-Phase Pace of Sales

in The GTA New Condominium Market

2018 Urbanation


We are Wide Awake
With Passion.

Collaboration is our specialty. Our group of professionals was brought together by a shared passion for real estate. We engage and learn from each other — all while challenging and motivating our teammates. We work in an environment where exploration is encouraged, where curiosity is king. And through it all, fun is threaded into our drive for results.

Join Our Team.

Become a changemaker. We are always interested in meeting people who believe in going against the grain.

Contact Us


Applying to all projects listed on this website: Exclusive Listing Brokerage Cornerstone Marketing Realty Inc., Brokerage. Brokers Protected. Specifications subject to change without notice. All offers, discounts, claims, and mortgage rates apply only to qualified purchasers. Prices and specifications subject to change without notice. E & O.E.